Hello Everyone. Well at this point it’s probably “Hello Noone”. Anyway, I digress… Here is the deal. I hope to blog about my experiences with E-Commerce. Over the past bunch of years I’ve been through a few different industries such as Electronics, Home Decor, Apparel etc… During this time I’ve gained expertise in many different areas of online retailing.
Here are a few topics, just to give you an idea of what I will be discussing:
- Hosting Providors
- E-Commerce Platforms
- What Language?
- Open Source vs Closed Source
- Hosted vs Self-Hosted
- Required Features
- Marketing Channels
- Search Engine Marketing (SEM)
- Search Engine Optimization (SEO)
- Affiliate Marketing
- Comparison Shopping Engines (CSE)
- Display Advertising
- Email Marketing
- Payment Processing
- Customer Service
I don’t profess to know it all, the idea is to share what I’ve learnt.
FYI — My name is not Michael, but it’s a nice name anyway. Call me Michael J. Kaye.