FYI – We received the following email from Amazon Product Ads yesterday. Minimum Bid Increases on August 27, 2013 Dear Advertiser, On August 27, 2013, Amazon Product Ads will be increasing the minimum bids in 60 bidding categories. We will not be changing the minimum bids in the remaining 114 categories. In the 60 impacted […]
How Google Shopping Stole Christmas
Mary Weinstein is an Account Manmager at CPC Strategy specializing in Comparison Shopping Engine, and PLA management with an emphasis on individualized merchant attention. Amazon and Google Shopping are major heavy hitters in the comparison shopping and ecommerce arena. This year, Google Shopping’s switch to paid cost per click listings on Google Shopping through Product Listing […]