The holiday season is the most wonderful time of the year for brands to make an all-out push toward bolstering their bottom lines. Shoppers flock to stores and e-commerce sites in droves to find the perfect gifts and supplies for whichever holidays they’re celebrating, so it’s no wonder that the final quarter of the year […]
![Shopping on Mobile [Infographic]](https://www.jxtgroup.com/wp-content/uploads/2016/10/Screen-Shot-2018-06-13-at-4.43.12-PM-1-400x300.png)
Shopping on Mobile [Infographic]
If one thing’s for certain, it’s that Americans are more connected to their mobile devices than ever before. Because of this, the eCommerce industry has begun catering to mobile shoppers and in turn, the mobile commerce (mCommerce) industry has completely revolutionized the way consumers shop. Our infographic below takes a look at the mobile shopping […]
Google Shopping: Increase Traffic & Drive Sales
It started as Froogle, became Google Product Search, and has finally landed on Google Shopping, an appropriate name for a powerhouse platform that allows merchants and vendors to gain maximum exposure for their products and online e-commerce stores. From an advertising perspective, Google Shopping can put your products and brand in front of an entire […]
AdWords Device Bidding: What You Need to Know
Right now, 80% of internet users own a smartphone and as of 2016, they are spending an average of almost three hours a day on their phone browsing the internet. Micro-moments are the perfect example of mobile transformation – the quick “I want to know” instances where customers feel the instinct to look something up […]
Building Your Twitter Audience: The Fundamentals
Twitter has many functions and can be a successful business tool when used correctly. Many times when you hear someone talk about Twitter, it’s in reference to some silly celebrity feud or ridiculous commentary on a social situation, but Twitter can be a very effective business marketing and communication tool. Did you know that 69% […]
How Mobile Payments Add to Your Marketing Power
Mobile payments can transform the smartphone or tablet you already own into a roving and affordable point of sale terminal — but they pack plenty of marketing punch, too. Here’s a look at how mobile payments can boost your marketing power. Improve customer perception As more retailers offer conveniences like “pay online/pick up in store” […]
Top 3 Tech Trends Marketers Should Watch in 2015
Did you know that roughly 1 in 5 searches on Google are related to location? Searches for “nearby” have grown 5X since 2011 as people look for what’s around them. Via thinkwithGoogle
Big B2C Ecommerce Targets B2B Ecommerce Franken-sites
What does your B2B e-commerce website look like today? Is it unnavigable to all but the heartiest of your customers? Does integration to your order creation system involve spreadsheet dumps? Is it columns and rows of eye-straining part numbers with no pictures and little to no product description? Is it something your IT team duct-taped […]
Hey Small Businesses! Texting Your Customers Works
My name is Ben Bakhshi, I am one of the founders of Coordinato, a platform for sending phone/text/email messages and reminders for small businesses (eCommerce and physical). I have learned a lot about the Text Message marketing industry while building this business, I’d like to share a tidbit to help small businesses grow. If healthcare […]