Social Media Marketing

HOW TO: Plan An Effective Social Media Strategy

HOW TO: Plan An Effective Social Media Strategy

Becki Chester, CEO, Digicrab – a former journalist, Becki wrote for four national magazines before joining a leading digital marketing agency. She has extensive experience in managing SEO, PPC and social media campaigns. Digital Marketing Services is an essential part of the expansion of all businesses in the current climate. However, of all digital marketing services, […]

Unique eCommerce Vine Video Marketing Samples

Unique eCommerce Vine Video Marketing Samples

Recently, Brianna Wills published some examples of brands and companies using Vine to market their websites. Since its inception, the Vine application has grasped the attention of various people worldwide as this mobile application enables them to record six second videos that can be shared on different social networks like Twitter, Facebook and more. In […]

AddShoppers Releases Social Login Buttons For eCommerce Websites

AddShoppers Releases Social Login Buttons For eCommerce Websites

AddShoppers released a new feature called the “Social Shopper Login”  which allows customers to login to your site using their account information from Facebook, Twitter, LinkedIn, Google, PayPal or Amazon. Studies indicate that some customers abandon their shopping carts when forced to create an account during checkout. AddShoppers says that “Social Login eliminates this problem […]

The Landscape of Social Logins & Sharing

The Landscape of Social Logins & Sharing

Gigya provides clients with social products like Social Login, Registration-as-a-Service, Social Plugins and Gamification. Gigya’s technology reaches 1.5 billion users every month. With all that data, they were able to put together the following infographic on the use of Social Logins and Social Sharing. Source: Gigya

$5m Social Commerce Breakdown [Infographic]

$5m Social Commerce Breakdown [Infographic]

AddShoppers, one of the leading social commerce platform for retailers, recently released an infographic charting the influence of Social Media on eCommerce. Check out these tidbits and the infographic below. The average tweet is worth $1.62 to online retailers. Every pin drives an average of $1.25 in revenue to an online retailer. The majority of […]