HOW TO: Track Conversions For Up To 90 Days In Google AdWords

Google just released the ability to track conversions for up to 90 days in AdWords. Previously conversion were only tracked for a set 30 day window. Now you can select from 7 to 90 days, depending on what fits well with your tracking goals.

Here’s how…

Go to AdWords –> Tools & Analysis –> Conversions. In the table listing your conversions you will see a new column called ‘Conversion Window.’ Click on the conversion window and you can edit it inline.

You will need to have conversion tracking set up for this to work.

Menachem Ani

Menachem Ani ()

Online Advertising and eCommerce Expert with over a decade of success developing high-impact marketing strategies for online retailers and lead-generation clients.