A Decade of Providing Award-Winning Online Advertising Management Services

JXT Group, a Google Premier Partner agency that provides online advertising and e-commerce solutions for a variety of businesses, is celebrating 10 years in operation.

Specializing in Search Engine Marketing (SEM), Search Engine Optimization (SEO), and Social Media Advertising (SMM), JXT Group works with businesses on an individualized basis to determine which channels and approaches would best meet their goals in a constantly shifting online landscape.

Today, many retailers are seeking services like Google Ads management, Google Shopping optimization, Paid Search, Organic Search, Microsoft Advertising, Facebook Ads, and other Social Media Advertising. As a leading Google Ads agency, JXT Group has demonstrated its skill and expertise in online advertising campaigns, delivering solid client revenue growth while simultaneously growing and nurturing the agency’s own customer base.

But there have been significant changes in the online marketing landscape since the agency’s inception in 2009…

The world of online advertising has certainly witnessed shifts and upheavals in the past 10 years. Some highlights include:

• Smartphones – the first iPhone was only two years old when JXT Group began. Now, mobile advertising spend is around $90 billion dollars in just the U.S. alone.
• Social Media – Instagram didn’t even exist when JXT Group got started. However, with the rise of smartphones, social media activity has also increased over the past decade with now 2 billion global social media users.
• Online Shopping – in 2009, e-commerce sales made up only 3.9% of total retail spending – today e-commerce is growing at a year-on-year rate of 15% and predictions estimate that 95% of purchases will be made online by 2040.
• Paid Advertising – in 2012, Google Shopping removed its free model and began charging for traffic, effectively putting small players like Shopzilla, NexTag, Shopping.com, PriceGrabber out of business.
• E-Commerce Platforms – do you remember in 2014 when Shopify and Magento were neck and neck competitors? Now Shopify is the clear winner with over 800,000 stores and growing.

Statistics show that it’s possible 90 percent of startups fail, but JXT Group has experienced growing and continued profitability in the volatile digital marketing space. JXT Group Founder and CEO Menachem Ani had been working internally for e-commerce companies when he decided to pursue his own entrepreneurial venture in 2009.

Starting out as a solo venture, Ani eventually brought on additional team members to help serve the growing client demand. Thanks go out to Ian, Lindsay, and Sal for helping make JXT Group what it is today. In addition, the internal partner teams at Google and Microsoft have been crucial to JXT Group’s success as the agency has served a variety of successful business clients, including Jimmy Jazz, AmTrust Financial, Modular Closets, Toco Warranty, Abe’s of Maine among many others.

“Reflecting on the past 10 years of operation, it’s been such an honor and privilege to work with all our amazing clients and help ensure they reach and surpass their business goals.” says Ani.

Here are some of JXT Group’s key highlights over the past 10 years:

• 2009 – Launched our first client campaigns
• 2012 – Invited to join the Google Engage Program (now the Google Partners Program)
• 2013 – Joined Bing Ads (now Microsoft Advertising) Accredited Agency Program
• 2014 – Participated in Google Partners All-Stars competition and won a 2-day trip to The Googleplex in Mountain View, CA
• 2014 – Published a case study in conjunction with Microsoft Advertising
• 2014 – Brought on first team member!
• 2016 – Recognized as a Google Premier Partner – a status JXT Group has maintained ever since
• 2017 – Invited to attend Google Partner Summit in NYC, an exclusive gathering for Premier Google Partners across the world
• 2018 – 2019 – Invited to attend Google Marketing Live, an annual event bringing together leading digital marketers from around the world to discuss industry trends
• 2019 – Joined the Facebook Marketing Partners program for Agencies
• 2019 – Recognized as a Leading Google Ads Agency by Clutch

As JXT Group’s business has continued to grow, the agency has committed to staying small. Although many agencies aim to hyper-scale, this can result in account managers that are burned out and overextended. Instead, JXT Group prioritizes deep relationships and long-term partnerships.

As Ani says, “Our goal is to make every client feel like they are our only client. We aim to deliver the best results for each and every campaign.”

JXT Group officially celebrated its 10-year anniversary on October 30, 2009. The agency looks forward to more years of intentionally staying small in order to serve its clients big results in the online retail space.

For more information about JXT Group, visit our website!