It looks like Google Shopping is trying to beef up their product listings now that a lot of merchants are pulling their feeds because it is no longer free. Until Google transitioned to a commercial model, they had the most comprehensive shopping database because almost every merchant would list their products. Obviously not all merchants […]
How To Optimize Your Google AdWords Product Listing Ads
The Google AdWords Product Listing Ads generally perform very well for most eCommerce retailers. You can read our guide on how to set up Product Listing Ads. Here are some extra tips to help you set up and optimize the campaign correctly. Google Merchant Center In your Google Merchant Center feed, you can add the following […]
How To Setup The New Google AdWords Product Listing Ads
Google has been testing Product Listing Ads for over a year with select *lucky* advertisers. This past week Google has rolled out this feature to all AdWords advertisers. In other words, we are all lucky now. For some reason, the setup process does not seem very straight-forward. Here is a quick guide on how to […]