Performance to the Max
Google Performance Max is an all-in-one campaign type that can display ads across all of Google’s channels – YouTube, Display, Search, Shopping, Discover feed, Gmail, and Maps.
1: Setup
HOW TO: Maximize Performance with Google Performance Max (Part 1: Setup)
What’s the best way to set up Performance Max? We’ve been testing Google Ads Performance Max campaigns since it was released in beta. We’ve learned a lot since then and will share it here now!
2: Reporting
REPORTING: Maximize Insights from Performance Max (Part 2: Reporting)
As you know, getting data and insights from Performance Max can be very frustrating. Here are some tips and tricks we’ve uncovered so far.
3: Optimization
OPTIMIZATION: Improving Performance in Performance Max (Part 3)
Performance Max requires a mindset shift. Your primary goal with Performance Max is to enable the algorithm to do its job well.
Every optimization you make is about pushing the system in a better direction—so the algorithm can do what it does best.
Learn how to succeed with Performance Max. Read how to set up and optimize for success with PMax.
Marketing O’Talk: Performance Maxterpiece! Creating, Optimizing, & Reporting Performance Max Campaigns.
Watch PPC Town Hall from Optmyzr featuring our Founder & CEO, Menachem Ani.
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