In 2019, no savvy entrepreneur can afford to ignore online marketing. With literally the whole world connected through the power of the web, online marketing makes it possible for entrepreneurs of any size to build and nurture a sense of community with people all around the globe. Your ideal community is out there. Now you […]
Email Marketing Trends for 2018…and Beyond
Email marketing has long been a mainstay of the digital marketing landscape – but new developments are changing what we can expect to see fill up our inboxes. Multi-channel, multi-touch, multi-path customer journeys are transforming the traditional marketing funnel, and email marketing is finding new roles to play in the overall customer experience and lifecycle. […]
SEM Trends: The 2017 Holiday Season
The holiday season is the most wonderful time of the year for brands to make an all-out push toward bolstering their bottom lines. Shoppers flock to stores and e-commerce sites in droves to find the perfect gifts and supplies for whichever holidays they’re celebrating, so it’s no wonder that the final quarter of the year […]
Lead Generation Tactics Using AdWords
With SEO proving critical to determine the survival of online businesses, having the right tools on your side can determine the success or failure of a campaign. As much as you want to have your site emerge at the top of a search result, you’ll want the follow-through of a transaction from regular customers and […]
JXT Group Joins Clutch!
Providing online advertising and eCommerce Solutions since our founding in 2009, JXT Group has developed many different service areas to meet our customers’ objectives. Our services include everything from conversion rate analysis and email marketing to search engine optimization and social media marketing. Our team of marketing experts has years of experience helping our clients select […]
Inbound Marketing: Using Google AdWords and SEO to Attract New Customers
Inbound Marketing, made popular by the digital marketing platform Hubspot, is the ideology that your company or brand should be attracting customers as opposed to interrupting them. Slimy sales tactics are thrown out in exchange for relevant content tailored specifically for your customers’ personas and search terms. Below, JXT Group explores all the ways in […]
Top Marketing CRM & Apps of 2016
With the explosive growth of Digital Marketing over the last five years, businesses and industry professionals are constantly looking for the next best piece of software to help them manage campaigns and content. As the technology evolves, more tasks can be handled autonomously, giving marketers some breathing room amongst the chaos of the marketing frontier. […]
Email Marketing – Crafting Stronger Campaigns
In order to create stronger email campaigns, it’s important to understand how email has evolved into the powerful marketing tool it is today. Remember when email campaigns were the newest, freshest thing in the world of marketing? Neither do we! That’s because email has been around for what seems like forever and has become the […]
Top 6 Email Marketing Myths
The evolution of digital marketing has produced a keen development of “best” practices to follow when it comes to email marketing, but as the digital landscape continues to evolve and expand, more and more, these practices are changing and adapting to the needs of the audience.Businesses are now using analytics and data based on their tailored audiences […]