The holiday season is the most wonderful time of the year for brands to make an all-out push toward bolstering their bottom lines. Shoppers flock to stores and e-commerce sites in droves to find the perfect gifts and supplies for whichever holidays they’re celebrating, so it’s no wonder that the final quarter of the year […]
Lead Generation Tactics Using AdWords
With SEO proving critical to determine the survival of online businesses, having the right tools on your side can determine the success or failure of a campaign. As much as you want to have your site emerge at the top of a search result, you’ll want the follow-through of a transaction from regular customers and […]
JXT Group Is Partnering with Online Geniuses
The rapid growth of online commerce has proven to be a source of new opportunities, with new customers connecting every second. This translates into new challenges in trying to attract traffic to sites. There is a multitude of voices offering goods and services, each striving to make new customers or maintain established relationships. With the […]
Widening Your Reach: Expanded Dynamic Search Ads
The capabilities of Dynamic Search Ads to bring in more business for retailers has been indisputable. The ability to target relevant search queries for a website could make the difference for a business becoming the next Amazon or sinking into obscurity. Staying on top of technology that improves efficiency, automatically updates ads and generates a […]
JXT Group Joins Clutch!
Providing online advertising and eCommerce Solutions since our founding in 2009, JXT Group has developed many different service areas to meet our customers’ objectives. Our services include everything from conversion rate analysis and email marketing to search engine optimization and social media marketing. Our team of marketing experts has years of experience helping our clients select […]
Paid Search, SEO and Competitive Benchmarking: The Right Steps Towards Finding Success
Competitive benchmarking has proven, time and time again, to be an effective practice that can help improve and perfect your paid search marketing efforts. If you are not currently engaged with a competitive benchmarking campaign, we suggest starting one. The effort is worth the rewards! Quite simply, competitive benchmarking is the practice of measuring specific […]
Effective Marketing Budgets – The Top 10 Things to Keep in Mind
#1 – Planning Planning is essential to any marketing campaign, and knowing exactly where your dollars are going to be spent helps effectively increase your chances of reaching a successful ROI. Using the good ol’ Excel spreadsheet can still help you effectively plan your marketing budget, but today a bunch of great tools exist to […]
The Results Are In: Google Shopping Finishes Strong for the Holidays
It’s no surprise that a Google was the shining star for holiday shopping in 2016 and all signs point to Google Shopping for the success. What may surprise some is that Google Shopping is nothing new, it has been on the scene for over 10 years! Originally named Google Base, back when dial-up was a […]
Febraury 2017 Jersey Shore eCommerce & Marketing Meetup
Thanks to everyone who joined us at Stingers Bar & Grill in Long Branch for the second Marketing Meetup of 2017. We had a great time meeting new people who share our passion for online marketing and eCommerce. Thanks again everyone who came out, we can’t wait for the next one! Join the Jersey Shore […]