Any small business eCommerce retailer that has tried migrating from one platform to another, knows how complicated it can get to successfully migrate all your information to a new platform. Recently I tried moving a shopping cart from Zen Cart to Magento… with simple products it’s no big deal. You export. You modify in excel. […]
From Jellyfish To Bing CashBack To Nothing
The latest news coming from Microsoft is that Bing cashback will be retired at the end of the month. In a post titled “A Farewell To Bing Cashback” they say: As part of this “test-and-learn” mentality, we will be retiring the Bing cashback feature, which means that the last day you can earn cashback will […]
How To Set Up The Facebook Like Button For Magento + Facebook Insights
When Facebook announced they were launching a “Like” button for the whole internet, you knew you had to get in on it. The Facebook Like button is part of Facebook’s new Open Graph Protocol which allows users to easily share content (including yours) from across the web. For the developers amongst us, you can get […]
10 Free Premium Magento Themes
Want a Magento theme that is professional and free? Check out this list of free premium Magento Themes from around the web. 1 – ElectroMagik ElectroMagik is a minimalist professional design. Lots of white-space, easy on the eyes. Info | Live Demo | Download 2 – Absolute Theme Absolute Theme is a slick&smooth blue theme for […]
6 Tips For Improving Email Campaign Delivery & Open Rates
Like most eCommerce stores, you have a database with all your newsletter subscribers. You send them emails on a weekly/monthly basis. You have a very low open-rate and deliverability rate… How do you fix this? Here are 5 quick tips to get your email in the customers inbox and get them to open it. Improve Deliverability Tip #1 […]
List Your Products Free On TheFind.com Via FTP Feed Upload
TheFind.com has been around for some time and has been a great tool for consumers to find the products they are looking for. Until now TheFind has populated its product database by crawling the web and filling in the blanks from third-party feeds. I just realized this a few days ago, but in late April […]
Quick Tip For Comparison Shopping Engine Performance
Comparison shopping engine campaigns can drive tons of traffic — Are you getting sales? That’s the question. We hope the answer is yes. When it’s not, here’s a quick tip to remove under-performing items. You can get better results by removing all items under a specific price. For example, if you sell sneakers you may […]
Use Google AdWords Offline With Google Gears & Work Faster
I just found a new option in my Google account. The ability to activate Google Gears for AdWords. This stores all you account data on your local computer for faster load times. Look for an offline icon on the top right of your AdWords account. When you click on it you are prompted with the […]
Trust: SSL Extended Validation & Hacker Safe
Trust. It’s a big word. It can mean the difference of thousands of dollars in revenue. How do you convey a message of trust to your site visitors? How can you turn them into customers? We touched on this topic in the past: “Maximize Trust Level By Displaying Affiliated Third Party Logos“. Here is some […]