Ever since Google Shopping transitioned to a paid model, Google has been releasing new features constantly. Yesterday, they announced that a new campaign type will be rolled out called Shopping Campaigns. The new campaign type will give you the ability to better manage your campaigns from a product and category level. Some of the new […]
Shopping.com Holiday Pricing Update Goes Into Effect November 1st
As we get closer to the holiday season crunch, the comparison shopping engines are getting ready to raise their prices. A few days ago NexTag lead the charge with their new tiered pricing and holiday pricing surcharge. Today, eBay Commerce Network (Shopping.com) sent out the following notice: Dear Merchant, With the holiday season approaching, we […]
Amazon Launches ‘Login & Pay With Amazon’ To Challenge PayPal Checkout
Amazon announced the launch of a payments system to rival PayPal Checkout called Login and Pay with Amazon. By using Amazon Payments, mercahnts can tap into the hundreds of millions of Amazon customers with credit cards on file and provide them with an easy and safe checkout. Amazon Payments include many features such as: Identify […]
NexTag Implements Tiered Pricing By Category
NexTag sent out a notification this weekend announcing a few changes to their pricing structure. Effective October 14th, 2013 the CPC rate will be based on the actual price of the item. See the tiered chart below for more information. In addition, the annual holiday surcharge will go into effect at the same time. The […]
Shopzilla’s Coupon Website RobotOatmeal Relaunches As Tada.com
Toward the end of July, Shopzilla launched a coupon code directory called RobotOatmeal. Today, just a few months later they have relaunched RobotOatmeal as Tada.com. Previously Tada.com was a daily deal aggregation website — also owned and operated by Shopzilla, Inc. See the email notification they sent out below.
What Part Of A Page Gets the Most Engagement? [Infographic]
Chartbeat analyzed 25 million user sessions across the Web and turned up some interesting findings. Despite what many advertisers may think, it’s not the top of the page that’s the most viewed; it’s actually the part of the page just above the fold. Check out the infographic below:
1 Trillion AdWords Display Ads [Infographic]
Ever wonder where your display ads go? Google published an infographic with a breakdown of where one trillion display ad impressions go and how they are seen. See below.
Magento Releases 1.8 Community Edition With Performance, Security & Tax Calculation Improvements
I’ve been following Magento since the early alphas. Today, Magento released Community Edition 1.8 with improvements to security, tax calculations and overall functionality. Below is a breakdown of the key improvements in this release. Enhanced Tax Calculations Magento Community Edition 1.8 improves tax calculation accuracy for VAT merchants and eliminates potential rounding errors that can […]
HOW TO: Track Conversions For Up To 90 Days In Google AdWords
Google just released the ability to track conversions for up to 90 days in AdWords. Previously conversion were only tracked for a set 30 day window. Now you can select from 7 to 90 days, depending on what fits well with your tracking goals. Here’s how… Go to AdWords –> Tools & Analysis –> Conversions. […]